Clean Water Club

The Clean Water Club came out of a collaboration between STEM student Xin Qian and myself where we aimed to create a visual metaphor for a water filter that he was researching. I developed the idea of representing the filter's membrane as a bar bouncer, with the water/nutrients as guests, and the contaminants as unwanted intruders. The animation was created with the intent to loop seamlessly over an explanation of the water filter.

Below are some of the initial concept art sketches and character designs that I used to communicate my concept.